HomeAutomotive On-Road Motorcycle Market

On-Road Motorcycle Market Size, Share & Demand Report By Engine Capacity (Up to 100cc, 100cc–250cc, 250cc–500cc, Above 500cc, Electric Motorcycles), By Motorcycle Type (Commuter Motorcycles, Sports Motorcycles, Cruisers, Touring Motorcycles, Electric Two-Wheelers), By Propulsion Type (ICE, Electric, Hybrid), By Distribution Channel (Offline Dealerships, Online Retail Platforms, OEM Direct Sales, Third-Party Distributors), By Region & Segment Forecasts, 2025–2034

Report Code: RI1689PUB
Last Updated : June, 2026
Author : Shirley D. Renner

Table of Contents

  1. Executive Summary
    1. Introduction
  2. Market Introduction
    1. Market Definition
    2. Scope of the Study
    3. Market Structure
  3. Research Methodology
    1. Primary Research
    2. Research Methodology
    3. Assumptions & Exclusions
    4. Secondary Data Sources
  4. Market Factor Analysis
    1. Value Chain Analysis: On-Road Motorcycle Market
    2. Porters Five Forces Analysis
      1. Bargaining Power of Suppliers
      2. Bargaining Power of Buyers
      3. Threat of Substitution
      4. Threat of New Entrants
      5. Competitive Rivalry
  5. Market Dynamics
    1. Drivers
    2. Restraints
    3. Opportunities
  6. Recent Trends Analysis
  7. Impact of COVID-19 on On-Road Motorcycle Market
    1. Pre and Post Covid -19 Market Scenario Analysis
    2. Market Recovery Timeline and Challenge
    3. Measures Taken by Top Players
  8. Regulatory Landscape
  9. On-Road Motorcycle Market, By Engine Capacity
    1. Introduction
      1. Market Size and Forecast, By Engine Capacity
    2. Up to 100cc
      1. Market Size and Forecast, By Region
    3. 100cc–250cc
      1. Market Size and Forecast, By Region
    4. 250cc–500cc
      1. Market Size and Forecast, By Region
    5. Above 500cc
      1. Market Size and Forecast, By Region
    6. Electric Motorcycles
      1. Market Size and Forecast, By Region
  10. On-Road Motorcycle Market, By Motorcycle Type
    1. Introduction
      1. Market Size and Forecast, By Motorcycle Type
    2. Commuter Motorcycles
      1. Market Size and Forecast, By Region
    3. Sports Motorcycles
      1. Market Size and Forecast, By Region
    4. Cruisers
      1. Market Size and Forecast, By Region
    5. Touring Motorcycles
      1. Market Size and Forecast, By Region
    6. Electric Two-Wheelers
      1. Market Size and Forecast, By Region
  11. On-Road Motorcycle Market, By Propulsion Type
    1. Introduction
      1. Market Size and Forecast, By Propulsion Type
    2. Internal Combustion Engine (ICE)
      1. Market Size and Forecast, By Region
    3. Electric
      1. Market Size and Forecast, By Region
    4. Hybrid
      1. Market Size and Forecast, By Region
  12. On-Road Motorcycle Market, By Distribution Channel
    1. Introduction
      1. Market Size and Forecast, By Distribution Channel
    2. Offline Dealerships
      1. Market Size and Forecast, By Region
    3. Online Retail Platforms
      1. Market Size and Forecast, By Region
    4. OEM Direct Sales
      1. Market Size and Forecast, By Region
    5. Third-Party Distributors
      1. Market Size and Forecast, By Region
  13. Regional Overview
    1. Introduction
      1. Market Size and Forecast
    2. North America
      1. Market Size and Forecast
        1. By Engine Capacity
          1. Up to 100cc
            1. 100cc–250cc
              1. 250cc–500cc
                1. Above 500cc
                  1. Electric Motorcycles
                  2. By Motorcycle Type
                    1. Commuter Motorcycles
                      1. Sports Motorcycles
                        1. Cruisers
                          1. Touring Motorcycles
                            1. Electric Two-Wheelers
                            2. By Propulsion Type
                              1. Internal Combustion Engine (ICE)
                                1. Electric
                                  1. Hybrid
                                  2. By Distribution Channel
                                    1. Offline Dealerships
                                      1. Online Retail Platforms
                                        1. OEM Direct Sales
                                          1. Third-Party Distributors
                                        2. U.S.
                                          1. By Engine Capacity
                                            1. Up to 100cc
                                              1. 100cc–250cc
                                                1. 250cc–500cc
                                                  1. Above 500cc
                                                    1. Electric Motorcycles
                                                    2. By Motorcycle Type
                                                      1. Commuter Motorcycles
                                                        1. Sports Motorcycles
                                                          1. Cruisers
                                                            1. Touring Motorcycles
                                                              1. Electric Two-Wheelers
                                                              2. By Propulsion Type
                                                                1. Internal Combustion Engine (ICE)
                                                                  1. Electric
                                                                    1. Hybrid
                                                                    2. By Distribution Channel
                                                                      1. Offline Dealerships
                                                                        1. Online Retail Platforms
                                                                          1. OEM Direct Sales
                                                                            1. Third-Party Distributors
                                                                          2. Canada
                                                                        2. Europe
                                                                          1. Market Size and Forecast
                                                                            1. By Engine Capacity
                                                                              1. Up to 100cc
                                                                                1. 100cc–250cc
                                                                                  1. 250cc–500cc
                                                                                    1. Above 500cc
                                                                                      1. Electric Motorcycles
                                                                                      2. By Motorcycle Type
                                                                                        1. Commuter Motorcycles
                                                                                          1. Sports Motorcycles
                                                                                            1. Cruisers
                                                                                              1. Touring Motorcycles
                                                                                                1. Electric Two-Wheelers
                                                                                                2. By Propulsion Type
                                                                                                  1. Internal Combustion Engine (ICE)
                                                                                                    1. Electric
                                                                                                      1. Hybrid
                                                                                                      2. By Distribution Channel
                                                                                                        1. Offline Dealerships
                                                                                                          1. Online Retail Platforms
                                                                                                            1. OEM Direct Sales
                                                                                                              1. Third-Party Distributors
                                                                                                            2. U.K.
                                                                                                              1. By Engine Capacity
                                                                                                                1. Up to 100cc
                                                                                                                  1. 100cc–250cc
                                                                                                                    1. 250cc–500cc
                                                                                                                      1. Above 500cc
                                                                                                                        1. Electric Motorcycles
                                                                                                                        2. By Motorcycle Type
                                                                                                                          1. Commuter Motorcycles
                                                                                                                            1. Sports Motorcycles
                                                                                                                              1. Cruisers
                                                                                                                                1. Touring Motorcycles
                                                                                                                                  1. Electric Two-Wheelers
                                                                                                                                  2. By Propulsion Type
                                                                                                                                    1. Internal Combustion Engine (ICE)
                                                                                                                                      1. Electric
                                                                                                                                        1. Hybrid
                                                                                                                                        2. By Distribution Channel
                                                                                                                                          1. Offline Dealerships
                                                                                                                                            1. Online Retail Platforms
                                                                                                                                              1. OEM Direct Sales
                                                                                                                                                1. Third-Party Distributors
                                                                                                                                              2. Germany
                                                                                                                                              3. France
                                                                                                                                              4. Spain
                                                                                                                                              5. Italy
                                                                                                                                              6. Russia
                                                                                                                                              7. Nordic
                                                                                                                                              8. Benelux
                                                                                                                                              9. Rest of Europe
                                                                                                                                            2. APAC
                                                                                                                                              1. Market Size and Forecast
                                                                                                                                                1. By Engine Capacity
                                                                                                                                                  1. Up to 100cc
                                                                                                                                                    1. 100cc–250cc
                                                                                                                                                      1. 250cc–500cc
                                                                                                                                                        1. Above 500cc
                                                                                                                                                          1. Electric Motorcycles
                                                                                                                                                          2. By Motorcycle Type
                                                                                                                                                            1. Commuter Motorcycles
                                                                                                                                                              1. Sports Motorcycles
                                                                                                                                                                1. Cruisers
                                                                                                                                                                  1. Touring Motorcycles
                                                                                                                                                                    1. Electric Two-Wheelers
                                                                                                                                                                    2. By Propulsion Type
                                                                                                                                                                      1. Internal Combustion Engine (ICE)
                                                                                                                                                                        1. Electric
                                                                                                                                                                          1. Hybrid
                                                                                                                                                                          2. By Distribution Channel
                                                                                                                                                                            1. Offline Dealerships
                                                                                                                                                                              1. Online Retail Platforms
                                                                                                                                                                                1. OEM Direct Sales
                                                                                                                                                                                  1. Third-Party Distributors
                                                                                                                                                                                2. China
                                                                                                                                                                                  1. By Engine Capacity
                                                                                                                                                                                    1. Up to 100cc
                                                                                                                                                                                      1. 100cc–250cc
                                                                                                                                                                                        1. 250cc–500cc
                                                                                                                                                                                          1. Above 500cc
                                                                                                                                                                                            1. Electric Motorcycles
                                                                                                                                                                                            2. By Motorcycle Type
                                                                                                                                                                                              1. Commuter Motorcycles
                                                                                                                                                                                                1. Sports Motorcycles
                                                                                                                                                                                                  1. Cruisers
                                                                                                                                                                                                    1. Touring Motorcycles
                                                                                                                                                                                                      1. Electric Two-Wheelers
                                                                                                                                                                                                      2. By Propulsion Type
                                                                                                                                                                                                        1. Internal Combustion Engine (ICE)
                                                                                                                                                                                                          1. Electric
                                                                                                                                                                                                            1. Hybrid
                                                                                                                                                                                                            2. By Distribution Channel
                                                                                                                                                                                                              1. Offline Dealerships
                                                                                                                                                                                                                1. Online Retail Platforms
                                                                                                                                                                                                                  1. OEM Direct Sales
                                                                                                                                                                                                                    1. Third-Party Distributors
                                                                                                                                                                                                                  2. South Korea
                                                                                                                                                                                                                  3. Japan
                                                                                                                                                                                                                  4. India
                                                                                                                                                                                                                  5. Australia
                                                                                                                                                                                                                  6. Singapore
                                                                                                                                                                                                                  7. Taiwan
                                                                                                                                                                                                                  8. South East Asia
                                                                                                                                                                                                                  9. Rest of Asia-Pacific
                                                                                                                                                                                                                2. Middle East and Africa
                                                                                                                                                                                                                  1. Market Size and Forecast
                                                                                                                                                                                                                    1. By Engine Capacity
                                                                                                                                                                                                                      1. Up to 100cc
                                                                                                                                                                                                                        1. 100cc–250cc
                                                                                                                                                                                                                          1. 250cc–500cc
                                                                                                                                                                                                                            1. Above 500cc
                                                                                                                                                                                                                              1. Electric Motorcycles
                                                                                                                                                                                                                              2. By Motorcycle Type
                                                                                                                                                                                                                                1. Commuter Motorcycles
                                                                                                                                                                                                                                  1. Sports Motorcycles
                                                                                                                                                                                                                                    1. Cruisers
                                                                                                                                                                                                                                      1. Touring Motorcycles
                                                                                                                                                                                                                                        1. Electric Two-Wheelers
                                                                                                                                                                                                                                        2. By Propulsion Type
                                                                                                                                                                                                                                          1. Internal Combustion Engine (ICE)
                                                                                                                                                                                                                                            1. Electric
                                                                                                                                                                                                                                              1. Hybrid
                                                                                                                                                                                                                                              2. By Distribution Channel
                                                                                                                                                                                                                                                1. Offline Dealerships
                                                                                                                                                                                                                                                  1. Online Retail Platforms
                                                                                                                                                                                                                                                    1. OEM Direct Sales
                                                                                                                                                                                                                                                      1. Third-Party Distributors
                                                                                                                                                                                                                                                    2. UAE
                                                                                                                                                                                                                                                      1. By Engine Capacity
                                                                                                                                                                                                                                                        1. Up to 100cc
                                                                                                                                                                                                                                                          1. 100cc–250cc
                                                                                                                                                                                                                                                            1. 250cc–500cc
                                                                                                                                                                                                                                                              1. Above 500cc
                                                                                                                                                                                                                                                                1. Electric Motorcycles
                                                                                                                                                                                                                                                                2. By Motorcycle Type
                                                                                                                                                                                                                                                                  1. Commuter Motorcycles
                                                                                                                                                                                                                                                                    1. Sports Motorcycles
                                                                                                                                                                                                                                                                      1. Cruisers
                                                                                                                                                                                                                                                                        1. Touring Motorcycles
                                                                                                                                                                                                                                                                          1. Electric Two-Wheelers
                                                                                                                                                                                                                                                                          2. By Propulsion Type
                                                                                                                                                                                                                                                                            1. Internal Combustion Engine (ICE)
                                                                                                                                                                                                                                                                              1. Electric
                                                                                                                                                                                                                                                                                1. Hybrid
                                                                                                                                                                                                                                                                                2. By Distribution Channel
                                                                                                                                                                                                                                                                                  1. Offline Dealerships
                                                                                                                                                                                                                                                                                    1. Online Retail Platforms
                                                                                                                                                                                                                                                                                      1. OEM Direct Sales
                                                                                                                                                                                                                                                                                        1. Third-Party Distributors
                                                                                                                                                                                                                                                                                      2. Turky
                                                                                                                                                                                                                                                                                      3. Saudi Arabia
                                                                                                                                                                                                                                                                                      4. South Africa
                                                                                                                                                                                                                                                                                      5. Egypt
                                                                                                                                                                                                                                                                                      6. Nigeria
                                                                                                                                                                                                                                                                                      7. Rest of MEA
                                                                                                                                                                                                                                                                                    2. LATAM
                                                                                                                                                                                                                                                                                      1. Market Size and Forecast
                                                                                                                                                                                                                                                                                        1. By Engine Capacity
                                                                                                                                                                                                                                                                                          1. Up to 100cc
                                                                                                                                                                                                                                                                                            1. 100cc–250cc
                                                                                                                                                                                                                                                                                              1. 250cc–500cc
                                                                                                                                                                                                                                                                                                1. Above 500cc
                                                                                                                                                                                                                                                                                                  1. Electric Motorcycles
                                                                                                                                                                                                                                                                                                  2. By Motorcycle Type
                                                                                                                                                                                                                                                                                                    1. Commuter Motorcycles
                                                                                                                                                                                                                                                                                                      1. Sports Motorcycles
                                                                                                                                                                                                                                                                                                        1. Cruisers
                                                                                                                                                                                                                                                                                                          1. Touring Motorcycles
                                                                                                                                                                                                                                                                                                            1. Electric Two-Wheelers
                                                                                                                                                                                                                                                                                                            2. By Propulsion Type
                                                                                                                                                                                                                                                                                                              1. Internal Combustion Engine (ICE)
                                                                                                                                                                                                                                                                                                                1. Electric
                                                                                                                                                                                                                                                                                                                  1. Hybrid
                                                                                                                                                                                                                                                                                                                  2. By Distribution Channel
                                                                                                                                                                                                                                                                                                                    1. Offline Dealerships
                                                                                                                                                                                                                                                                                                                      1. Online Retail Platforms
                                                                                                                                                                                                                                                                                                                        1. OEM Direct Sales
                                                                                                                                                                                                                                                                                                                          1. Third-Party Distributors
                                                                                                                                                                                                                                                                                                                        2. Brazil
                                                                                                                                                                                                                                                                                                                          1. By Engine Capacity
                                                                                                                                                                                                                                                                                                                            1. Up to 100cc
                                                                                                                                                                                                                                                                                                                              1. 100cc–250cc
                                                                                                                                                                                                                                                                                                                                1. 250cc–500cc
                                                                                                                                                                                                                                                                                                                                  1. Above 500cc
                                                                                                                                                                                                                                                                                                                                    1. Electric Motorcycles
                                                                                                                                                                                                                                                                                                                                    2. By Motorcycle Type
                                                                                                                                                                                                                                                                                                                                      1. Commuter Motorcycles
                                                                                                                                                                                                                                                                                                                                        1. Sports Motorcycles
                                                                                                                                                                                                                                                                                                                                          1. Cruisers
                                                                                                                                                                                                                                                                                                                                            1. Touring Motorcycles
                                                                                                                                                                                                                                                                                                                                              1. Electric Two-Wheelers
                                                                                                                                                                                                                                                                                                                                              2. By Propulsion Type
                                                                                                                                                                                                                                                                                                                                                1. Internal Combustion Engine (ICE)
                                                                                                                                                                                                                                                                                                                                                  1. Electric
                                                                                                                                                                                                                                                                                                                                                    1. Hybrid
                                                                                                                                                                                                                                                                                                                                                    2. By Distribution Channel
                                                                                                                                                                                                                                                                                                                                                      1. Offline Dealerships
                                                                                                                                                                                                                                                                                                                                                        1. Online Retail Platforms
                                                                                                                                                                                                                                                                                                                                                          1. OEM Direct Sales
                                                                                                                                                                                                                                                                                                                                                            1. Third-Party Distributors
                                                                                                                                                                                                                                                                                                                                                          2. Mexico
                                                                                                                                                                                                                                                                                                                                                          3. Argentina
                                                                                                                                                                                                                                                                                                                                                          4. Chile
                                                                                                                                                                                                                                                                                                                                                          5. Colombia
                                                                                                                                                                                                                                                                                                                                                          6. Rest of LATAM
                                                                                                                                                                                                                                                                                                                                                      2. Competitive Landscape, 2025
                                                                                                                                                                                                                                                                                                                                                        1. Introduction
                                                                                                                                                                                                                                                                                                                                                        2. On-Road Motorcycle Market Share Analysis, 2025 (%)
                                                                                                                                                                                                                                                                                                                                                          1. Market Share Analysis, 2025
                                                                                                                                                                                                                                                                                                                                                          2. Competition Ranking, 2025
                                                                                                                                                                                                                                                                                                                                                          3. Key Developments & Growth Strategies
                                                                                                                                                                                                                                                                                                                                                            1. Merger & Acquisition
                                                                                                                                                                                                                                                                                                                                                            2. Product Launch
                                                                                                                                                                                                                                                                                                                                                            3. Expansion
                                                                                                                                                                                                                                                                                                                                                          4. Consolidated SWOT Analysis of Key Players
                                                                                                                                                                                                                                                                                                                                                      3. Company Profile
                                                                                                                                                                                                                                                                                                                                                        1. Honda Motor Co., Ltd.
                                                                                                                                                                                                                                                                                                                                                          1. Business Overview
                                                                                                                                                                                                                                                                                                                                                          2. Financial Data
                                                                                                                                                                                                                                                                                                                                                          3. Key Product domains
                                                                                                                                                                                                                                                                                                                                                          4. Recent Developments
                                                                                                                                                                                                                                                                                                                                                        2. Yamaha Motor Co., Ltd.
                                                                                                                                                                                                                                                                                                                                                        3. Hero MotoCorp Ltd.
                                                                                                                                                                                                                                                                                                                                                        4. Bajaj Auto Ltd.
                                                                                                                                                                                                                                                                                                                                                        5. Harley-Davidson Inc.
                                                                                                                                                                                                                                                                                                                                                        6. Suzuki Motor Corporation
                                                                                                                                                                                                                                                                                                                                                        7. Kawasaki Heavy Industries Ltd.
                                                                                                                                                                                                                                                                                                                                                        8. TVS Motor Company
                                                                                                                                                                                                                                                                                                                                                        9. Royal Enfield (Eicher Motors)
                                                                                                                                                                                                                                                                                                                                                        10. BMW Motorrad